Snowflake — a retail chain's autumn promo website with a winter holiday certificate
An autumn campaign of a chain of stores aimed at the winter holidays: purchases of 500 ₽ or more give receipts for the draws. Every week certificates for holidays, for purchases in the chain's stores, for textiles, tableware, sports goods and clothes are drawn, and the main prize is a 500,000 ₽ winter holiday certificate. Partner products give an extra chance, and a pair of friends gets a 4,000 ₽ certificate each.
- Role
- Frontend developer
- Timeline
- 2024, September — October
The challenge
Build the promo website from a ready design on the shared base of the chain's campaigns: the home page with the mechanics and prizes in tabs, partner products and friend invitations, sign-in, receipt registration, the account and the winners page.
What the solution includes
- The mechanics in tabs — the main prize, the weekly draw, partner products and friend invitations — with a card of conditions for each.
- Prizes in tabs: the main prize, a grid of weekly prizes with their number for the whole campaign, prizes for partner products and for inviting a friend.
- Sign-in through the chain's single customer account (OAuth), passing the invitation code.
- Receipt registration: a QR code through the camera or manual entry; the receipt history with statuses and rejection reasons in the account.
- Friend invitations by a personal link, partner products in a slider, an animated background of lights.
- Participating regions, FAQ, winners, a responsive layout.
A commercial team project: I built the whole frontend from a ready design. Screenshots are from a local build with test data; the chain's name and logo and the partner brands are hidden, and the first screen with a photo of people is not shown.